Monday 13 November 2017

Magazine ownership and regulation

L/O: Research ownership, regulations and institutions involved in music magazines               13/11/17

examples:
IPC
Bauer Media 
Condé Nast
Immediate media
Hearst
BBC


IPC
uncut and NME 

Bauer Media
kiss, absolute radio, magic and Bauer media 

Condé Nast
Pitchfork

Advertising is one of the best ways that magazines can make money as companies who want advertising will pay a lot for advertising space in a big magazine that a lot of people read.

If a big brand has a lot of other sub brands they can advertise there other brands for free because they can advertise them in there other brands.

ownership
The majority of magazines are published by nine companies but there titles make up nearly 75% of the market. This means they have a massive influence over there audiences and there companies will only grow bigger as they control most of the market. 

Media Regulation and law
The IPSO (independent press standards organisation) make sure that magazines and newspapers stick to the rules and regulations and investigate complaints and breaches of nine newspapers. They also provide helplines for reporters who feel pressured to breach any of the rules and/or regulations.

Future of magazines
The biggest change to magazines in the past 20 years is digitalisation what means that the magazines are going online because its cheaper, faster and easier compared to printing and with this world turning towards everyone going to technology so less and less people will by the physical magazine so then al magazines will be digital and small independent companies will start to form as its easy to set up an online magazine.

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